Monday, September 26, 2011

Head Of Customer Marketing.

                                                            Serengeti Breweries Tanzania Ltd.

Date Listed: 26/09/2011
Area: Dar Es Salaam
Application Deadline: 06/10/2011




Purpose of the role

To manage the processes and the coordination between the sales and marketing teams, drive the companies customer marketing agenda BTL (Below the line), pursue improved consumer experiences in the on and the off trade, drive the planning and implementation of the company's BTL brand plans, objectives and strategies through effective joined up business planning and steward the engagement with the customers and influence the way the business executes in trade via the commercial planning process, brand strategies and game plans as well as the sales team engagement program.
 
 Key Accountabilities

·         Commercial planning and coordination of all trade and BTL activities across the business.
·         Trade strategy development, entrenchment in the commercial planning process
·        
Merchandise / POS identification, placement co-ordination, design and procurement.
·        
Sales driver programs development and execution
·        
Stewardship of the measurement and evaluation of programs executed in trade
·        
The role is responsible for the complete stewardship and execution of the total SBL BTL A&P budget in Tanzania.


Qualifications and Experience Required:

 ·         Graduate preferable in a business related field ·         Formal business qualification ideal; MBA (Preferred) 
·        
At least seven (7) years experience in a similar role
·        
Extensive business experience gained at a senior level in a multinational corporate environment, with proven capabilities in FMCG industry and related business issues such as brand management or brand financial management, production, logistics; Risk management techniques; Strategy development and execution; Business consulting; and Project Management .


TANZANIAN NATIONALS ARE ENCOURAGED TO APPLY.

Application Instructions:
 
Step by Step Application Guide for positions in Serengeti Breweries Limited (SBL) Tanzania
 
1. Log on to www.diageo-careers.com
2. Click on ‘Search & Apply’
3. Enter your ‘Email address’ and ‘Password’ to open your profile (else, create a profile if you do not have one yet)
4. Click on ‘Search Openings’
5. In the Search Openings page, select the country 'Tanzania' and click on 'Search' to view all current openings
6. Click on ‘View Job(s)’ to read the job profile
7. Click on ‘Submit to job(s)’ and submit your CV following the guided steps.


        

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